It’s a fact: Most companies really “Struggle” to hire good salespeople! There are definite reasons, and we’ll share what they are doing wrong (which results in high turnover) and huge time and financial drains.

Here are the major problems:

1. Sales leaders start recruiting when someone leaves & there is a vacancy. This creates tremendous pressure to “fill” a territory or market niche. The result…they resort to “SATISFICING” …They “sacrifice” what they want to “satisfy” a need.”
2. The current labor shortages…creates internal panic and this forces hiring managers to “ditch or lower” their selection criteria.
3. They cut corners…they overlook…what they really want…. they rush and have not Identified the actual PROFILE of the position. They don’t develop a profile that states what it takes to succeed in the position…skills, strengths, Sales DNA, length of sales cycle, prospecting skills, qualifying, and closing skills, etc. They just rush and hire a candidate (a warm body) they kind of liked. They choose the “least worst” candidate.
4. Sales leaders hang in too long with a bad hire. WHY? Two reasons: 1. They don’t want to admit the mistake. 2. They don’t want to go through this “Wild West” time consuming & frustrating crazy process again.

What Should They Do INSTEAD- to hire the Best Salespeople?